subTotem Considered
listening

For listeners

Your money.Their music.

subTotem is where you pay the independent artists you love. £10 of every £18 is theirs before anything else — paid as you listen, and sent on as support for whatever you don't play.

Listening opens soon.

We're bringing artists on board first, so there's plenty to hear on day one. Join the waiting list and we'll tell you the moment it opens.

How it works

Subscribe. Listen. The rest still pays artists.

  1. 01

    Pick a plan

    Core is free. Patron and Champion come with a monthly stream allowance and a fixed amount committed to artists before anything else.

  2. 02

    Listen as you like

    Every stream pays that artist 1p — a real rate, not a rounding error. Listen on the web or in the subTotem app.

  3. 03

    What you don't play becomes support

    Didn't use the whole allowance? It doesn't stay with us. It goes to the artists you choose, as direct patronage, and you decide how it's shared.

Where the money goes

Every pound, accounted for.

Most platforms hide the split. Here it is, for an £18 Patron subscription. The artists' share comes first, and it's the biggest part.

To artistsPaid at 1p a stream, with anything you don't play sent on as patronage.£10
Everything elseTax, songwriter licensing and card fees — then subTotem's share, which is reinvested in music.£8

The £10 is fixed. It doesn't shrink in a quiet month and it isn't a share of what's left over. It comes out first, whether you play 20 tracks or a thousand.

Songwriters get paid too. A set share of every subscription goes to collective licensing, so the people who wrote the songs are covered as well as the people who recorded them.

What's left is the platform's share, and it pays to run subTotem. Anything beyond that is reinvested — artist grants, funded gigs and label-style support.

On Champion, £12 of £25 goes to artists, and the extra pays for your own fan page.

Your unused streams

Your support, your call.

At the end of the month, whatever you didn't stream is shared out as direct support. You pick how.

Weighted by listening

Split across everyone you played, in proportion to how much you played them.

Equal across artists

Everyone you played gets exactly the same share.

Up to four favourites

Choose a handful of artists to back, every month.

One favourite

All of it goes to a single artist.

Why here

The same £18, somewhere it lands.

You probably already pay for a streaming service, and you should keep it — subTotem isn't trying to replace your library. It's for the artists you'd hate to see give up.

The big streaming servicessubTotem
What one play pays About 0.2p to 0.4p, shared with whoever else owns the recording. 1p, straight to the artist.
Where your money goes Into one pot, split by total plays across the platform — so most of it follows the biggest artists, whoever you played. To the artists you played, and nobody else.
Smaller artists A track with under 1,000 plays a year can earn nothing at all. Paid from the first play. No threshold, ever.
Months you barely listen You pay the same. The artists you love get less. The rest becomes patronage, shared how you choose.
Buying merch or tickets Somewhere else entirely, usually at 10% to 15% commission. On the artist's own page, at a flat 5%.

Per-stream figures are the reported industry range for payments to rights holders, before any label or distributor share. subTotem's 1p is paid straight to the artist — never to a label or a distributor — so nobody takes a cut of it.

Plans at launch

Three ways in.

Core is free for good. Patron and Champion open when listening does — everyone on the waiting list hears first. Items marked Soon are on the way.

Core

Free

Freefor good

Follow the artists you care about and keep up with what they're doing.

Join the waiting list

What's included

  • Follow artists and see their diary, releases and gigs
  • One free track per artist, chosen by them
  • Watch the live streams artists open to everyone Soon
  • Buy merch and tickets
  • Message the artists you follow

Patron

£18a month

£10 goes to artists — every month, whether you stream it or not.

The full catalogue, and a real amount of money reaching the people who made it.

Join the waiting list

Everything in Core, plus

  • 1,000 streams a month
  • The full catalogue, on the web and in the app
  • Unused streams sent on as patronage
  • You choose how that support is shared
  • Top up with 500 more streams for £9 Soon

Champion

£25a month

Help artists get found.

£12 goes to artists — the most any listener sends on subTotem.

Your taste becomes part of how people find music here: playlists you share, your own fan page, and a say in what's recommended.

Join the waiting list

Everything in Patron, plus

  • Share your playlists — a link anyone can open, with your name on it
  • Your own fan page at subtotem.fans/yourname Soon
  • Write reviews and add photos to albums Soon
  • Help shape what gets recommended Soon
  • Support out loud, or quietly — your choice
  • 1,200 streams a month

The price shown is the total you pay. The amount that goes to artists is fixed and comes out first, before tax, songwriter licensing and card fees. Subscriptions, payments and account settings all live here on the web — the subTotem app is for listening, discovering and chatting.

Patron or Champion?

For £7 more a month, Champion makes you part of how music gets found on subTotem — playlists you can share with anyone, your own fan page, reviews, and a say in what's recommended.

On top of that, £2 more of your money reaches artists every month, and you get 200 more streams.

Run out of streams?

Add 500 more for £9, any time. Unused top-up streams work like the rest: whatever you don't play still goes to artists as support.

Most people won't get near the cap. The average listener plays about 990 tracks a month across everything they listen to — and subTotem sits alongside the big services rather than replacing them. If you play 300 tracks here, the other 700 streams' worth of your £10 still reaches artists, as patronage to the ones you choose.

That's the part worth knowing: on subTotem, listening less never means paying artists less.

Why we exist

A platform that puts its profits back on stage.

subTotem Ltd is run as a reinvestment business. What the platform makes goes back into the music rather than out of it.

01

Artist grants

Direct funding for the people making the music — recording, gear and travel, the costs that usually come out of an artist's own pocket.

02

Funded gigs

Paying artists properly to play, and backing the grassroots venues and nights that give independent music somewhere to happen.

03

Label-style support

The muscle a label provides — promotion, distribution and release backing — offered as a service. You keep every one of your rights.

11 yearsfilming grassroots gigs and music videos before building this platform
400+independent artists worked with, face to face, at venues across the UK
1,500+music videos made for the grassroots scene subTotem is built to serve

Good to know

The small print, in plain English.

When can I start listening?

Once enough artists are on board. We'd rather you arrived to a full catalogue than an empty one. Everyone on the waiting list is told first.

What happens when my streams run out?

Add 500 more for £9 whenever you want. There's no surprise charge — nothing is taken unless you ask for it.

Do unused streams roll over?

No. They go to artists instead, as patronage, in whatever way you've chosen. That's the point of them.

Is Core really free?

Yes, for good. Follow artists, keep up with them, and hear the track each one picks to share. No card, no trial.

Who decides which artists I support?

You do. Weighted by how much you listened, split evenly, up to four favourites, or all to one artist. Change it whenever you like.

Can I cancel?

Any time, from your account on the web. You keep your plan until the end of the month you've paid for.

Be there on day one.

Join the waiting list